Breckenridge Ullr Fest, Dec. 11-15, 2019 - Breckenridge, Colorado

Ullr Fest

December 11–15, 2019


Ullr Fest will celebrate 57 years this December 11-15, 2019, and the Town of Breckenridge invites snow lovers of all ages to join the party. During Ullr Fest in Historic Breckenridge, don’t be surprised to see horned Viking hats adorning the heads of skiers and snowboarders. Join us for the biggest bonfire in town and more than 12,000 Ullr enthusiasts filling the streets for the Ullr Parade with crazy float participants skiing off jumps on Main Street or gliding along town in a hot tub. Pray for snow with us and Ullr himself… he’s ready for a good party.

  • Take part in the Ullr Parade down Main Street
  • Break the 2019 Breckenridge Distillery Shotski® “unofficial” World Record
  • Prove your dedication to the cold at the Ullr Ice Plunge


2019 Schedule

Wednesday, December 11

Crowning of the Ullr King and Queen

Continuing 58 years of tradition, two local residents are chosen as the Ullr King and Queen for their contributions in the community and their love of snow. Nominate an Ullr King and Queen

Time:  Doors Open 6:00pm | Crowning at 6:30pm 
Location: Riverwalk Center, Breckenridge
Cost: FREE


Breck’s Got Talent 

Join local radio station, Always Mountain Time, for a town-wide talent show at the Riverwalk Center. Arrive early, the first 200 attendees will receive a free beer!

Time: Doors Open 6:00pm | Show at 6:30pm
Location: Riverwalk Center, Breckenridge
Cost: FREE

Thursday, December 12

World’s Longest ShotSki® Unofficial World Record Breaking Attempt

Join the Breckenridge Distillery and the Breckenridge Mountain Rotary on December 12, 2019 in their quest to win back the unofficial world record for longest shotski®.

We are looking for 1,300+ people to help us beat the current world record held by Park City, UT! Grab your friends and sign up today to join Breckenridge during Ullr Fest and be part of the world record Ullr shotski®!

Time: 4:00pm start, 3:45pm line-up
Location: Main Street Breckenridge
Cost: $10, to participate. All proceeds benefit the Breckenridge Mountain Rotary. Must be 21 years old to participate.


Request filming/photo/media access of Ullr Fest Parade and Shotski® 

Check-in: You MUST CHECK-IN at the Riverwalk Center to get your ID checked, entry sticker and shot glass. Check in begins at 1:00pm-3:30pm. At 3:45pm, please meet on Main Street. No ID, no participation, regardless of if you’ve registered.



Ullr Parade

The centerpiece of the week, the Ullr Fest Parade, showcases Breckenridge’s wild winter fun while taking over Main Street. There will be cash prizes for the most creative float! 1st gets $500, 2nd gets $300 and 3rd gets $200.

Time: 4:30pm
Location: Breckenridge Main Street
Cost: FREE!

Register your Ullr Fest Float


Ullr Bonfire 

Join us for the town bonfire and celebrate the ultimate homage to Ullr! We’ll burn old Christmas Trees from previous years. Entertainment provided by Red Bull.

Time: 5:00pm – 7:00pm
Location: South Gondola Parking Lot
Cost: FREE



Friday, December 13

Ullr Ice Plunge (Weather Dependent)

Come prove your endurance and dedication to the cold at the Ullr Ice Plunge. Plunge into the frozen depths of the Maggie Pond and fully immerse yourself in winter’s chill.  Compete for the Best Plunge Costume to win prizes and glory! Weather Dependent.

There will be music, food, drinks and laughter. There will be a heated changing room and even a hot tub open to anyone willing to accept the challenge! Best Plunge Costume winner will receive their own decorated Ullr Helmet.

Time: 2:00pm – 4:00pm
Location: Main Street Station Plaza
Registration: Day-of registration at The Plunge.  Free to register.


Comedy Night

Come laugh out loud with professional stand-up comedians Jim Colliton and Geoff Tice at Ullr Fest’s Comedy Night. All proceeds from this event benefit the Carriage House Early Learning Center.  Sponsored by Town of Breckenridge, BGV Gives and First Bank. Produced in partnership with Breckenridge Creative Arts and Breckenridge Tourism Office.

Comedians: Jim Colliton & Geoff Tice
Time: 7:00pm Doors Open  |  Show at 8:00pm
Location: Riverwalk Center
Cost:  Advance $25 per ticket   |  Day of $30 per ticket


Saturday, December 14

Ice Skating Party

Bring the kids for an afternoon of ice skating and free kids Ullr helmet decorating. Hosted by the Breckenridge Ambassadors.

Time: 1:15pm – 3:00pm
Location: Steven C. West Ice Arena
Cost: Free Entry, $4 Skate Rental


Ullr on the Edge 

At this year’s Ullr Fest, the the Summit County Arts Council (SCAC) has offered artists from around the country the opportunity to showcase their imaginations and at the same time explore the extraordinary possibilities of a snowboard or ski as their canvas. The juried snowboards and skis will be exhibited at the Arts Alive Gallery from December 14 through March 22nd. A reception will be held from 4:00 pm- 7:30 pm at the Arts Alive Gallery to celebrate all that is Ullr!

Proceeds from the sale of these beautiful and unique pieces of art will benefit SCAC’s outreach programs.

Time: 4:00 pm – 7:30 pm
Location: Arts Alive Gallery, 500 S. Main Street
Cost: Free

Learn More

Sunday, December 15

Live Performance from The Wood Brothers

Breck Music presents The Wood Brothers. The Wood Brothers are an American folk band consisting of brothers Chris and Oliver Wood, as well as multi-instrumentalist Jano Rix.

Time: Doors at 7:00pm, Show at 7:30pm
Location: Riverwalk Center
Cost: $41 advance /$46 day-of-show *STANDING ROOM ONLY*

Learn More

Float Registration

Ullr parade float Breckenridge

Help us celebrate Ullr Fest

Calling all snow enthusiasts! Help us celebrate Ullr Fest, December 11-15, 2019, by taking part in the Ullr Fest Parade.
Parade staging starts at 3:30pm before the parade begins at 4:30pm.

Register Your Float


Parade staging starts at 3:30pm before the parade begins at 4:30pm.

  • All participants must line up on North Main Street between Watson & French
  • Vehicle access is from the north only.
  • All participants need to check-in and sign waivers before parade start.


  • All vehicles must be decorated to participate in the parade.
  • No fire, flames or fireworks of any kind, unless pre-approved. No floats allowed over 16ft.
  • Vehicle MUST be driven by a designated SOBER driver; any reckless driving will have consequences. There is no alcohol permitted inside the vehicle as all laws concerning open containers and driving under the influence still apply.
  • You must not throw anything from your float, instead, walk alongside your float and pass things out.
  • Please stay close to the people in front of you so that there are no large gaps in the parade.
  • DO NOT STOP ON SOUTH PARK AVE/Mi Casa! Please proceed to South Gondola Lot and join us for the bonfire following the parade!

Breckenridge Police Officers and the Parade Officials will be monitoring these guidelines throughout the parade.
Failure to comply will result in your removal from the parade.

Questions: Contact our Events Team at [email protected]

Ullr History

Ullr Fest historic Breckenridge
Ullr Fest honors the Norse god of snow.

Ullr was so well skilled in the use of the bow and could go so fast on his skis that in these arts no one could best him. Each winter he covered the earth with snow to protect it from harm. It has been said that Ullr enjoyed the cold weather and loved traveling throughout the land, gliding along on his great skis, for pleasure and hunting.

It is also said that Ullr was such a great skier, he would streak across the sky leaving the brilliant stars as his trails (they obviously had some fine powder days). Though very skilled, Ullr guarded his knowledge closely and refused to show the other gods how to ski. Luckily for us, he let the secret out of the bag, and we will all be soon celebrating his glory. Next time you are trying to bash through some wind crust or plunge head first into fresh waist deep powder, be sure to invoke his name and remember – ULLR RULES!

One of Ullr’s travels found him in Breckenridge, Colorado. Breckenridge seemed a likely place for Ullr to settle down, since he wasn’t looking to return to Norway any time soon. Ullr fit right in and took to the mountains. And every year, Ullr blesses Breckenridge with some of the finest snow in the world.

To repay Ullr for his gift of snow, we here in Breckenridge hold a festival to honor the god of winter. We call this little celebration Ullr Fest. This fantastic party all started back in 1963 when a few of the locals heard that Ullr was in town. Well, they wanted to let him know how much Breck appreciated Ullr’s gift of snow, so they went to the Town Council and lobbied to start…‘Ullr Dag’ (Ullr Day in English). The first few years of the event were hailed with locals honoring Ullr with gold coins, parties, skiing, and oh – don’t forget the parties.

As the years went on, traditions were formed such as the Ullr Ball, the Ullr Bonfire, the Ullr Parade, Snow Sculpting, Ullr King and Queen, the Ullympics and the Ullr Dating Game. Some traditions have stayed, such as snow sculpting, which has become its own event called the International Snow Sculpture Championships. Other traditions have gone by the wayside.

From fake currency to burning old skis in the bonfire, Ullr Fest has always been about fun and partying…and Breckenridge knows how to hold a “killer party, dude.” Just ask any of the locals.

Ullr Fest continues throughout the week with games, parties and more.

Lodging Offers

If you’re coming to Breckenridge’s Ullr Fest (or any other Breckenridge Festival and Event) make sure you take advantage of these great lodging deals!

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