Colorado Tourism Office to Bring Roadshow Presentation to Summit County

Colorado Tourism Office to Bring Roadshow Presentation to Summit County

Learn About Tourism Trends, Travel Research and Marketing Plans

BRECKENRIDGE, CO - Apr 7, 2011 – The Colorado Tourism Office (CTO) will bring its Roadshow tourism presentation to Breckenridge’s Beaver Run Resort on Tuesday, April 19 at 10:00 a.m. Summit County’s tourism community is encouraged to attend the free, two-hour session to:

• Learn how the CTO allocates its $15 million budget to promote the state as a top tourism destination through advertising and PR.
• Learn about statistics and trends that Summit County businesses can use in marketing plans, including content marketing.
• Learn more about the 2012 Matching Grant Programs.
• Learn how to maximize marketing dollars through Colorado’s official communications and travel resources including COLORADO.com and The Official State Vacation Guide.
• Ask some of Colorado’s top tourism experts what works for them.

Contact Trent Brotherton at trent.brotherton@miles-weaver.com to attend this free event hosted by the Breckenridge Resort Chamber and Beaver Run Resort. Beaver Run Resort is located at 620 Village Rd. in Breckenridge.

A part of the CTO Industry Outreach Program, the Roadshow is an effort to help grow tourism businesses, attractions and destinations by sharing up-to-date trends, relevant travel and tourism research, advertising opportunities, marketing plans and information on tourism programs.

The Breckenridge Resort Chamber works to enhance and promote the unique character and experience of Breckenridge as a world-renowned destination resort and to represent, serve and perpetuate the common interest and character of its membership and community.